The Skinny Confidential is the digital extension of San Diego State University graduate Lauryn Evarts. It covers a range of topics including travel, beauty, skincare, food, weddings, fitness, and style.
Lauryn crammed all these topics into one category dubbed “realness,” which is perhaps the most interesting aspect of her blog.
After reading her blog, you’ll know that she isn’t bound to any rule that pertains to content writing.
It’s just her — talking to her audience, expressing herself, and making sure readers learn something new each time. Her artful use of swear words for emphasis is solid evidence of that.
Apart from blog posts, some of the mediums Lauryn uses to communicate her ideas are videos, books, and image galleries. She also runs an entrepreneurial podcast called “The Skinny Confidential HIM & HER” with her husband, Michael Bosstick.
